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    ROSA GOLD blog

    We're Hiring!

    We're Hiring!

    SPRING INTERNSHIP

    ROSA GOLD is reinventing the monogram by pairing vintage inspired fonts with modern silhouettes.  Blanket scarves are our biggest hit and we are about to start manufacturing our very own line!

    ROSA GOLD is looking for an intern  to work  alongside the founder to help grow and engage our social community. The ideal candidate is creative, organized, and understands branding and voice.  It also helps if you LOVE social media strategy and figuring out how to get people to take action online.

    This position is part-time and remote, so you can work from wherever you are, on your own time.  You'll be given a series of projects and tasks, and it'll be up to you to figure out how to get them done - no micro-managing here, so a true go-getter is necessary!   This position will be amazing for someone looking to build their online portfolio of work.

    Here is the majority of what you'll be doing - 

    Working on special projects

    Write editorial content for our blog

    Create Pins and spend time curating and engaging on Pinterest

    Post on social media & curate content to post
    Engage with our social media community across channels
    Take full control of our Polyvore account and strategically drive traffic back to our site

    You should be... 

    An undergraduate college student OR someone looking to make a career transition
    Awesome and brand-appropriate written communication skills
    Extremely organized and detail-oriented
    Passionate about the strategical side of social media and marketing
    Must be familiar with Instagram, Pinterest, Facebook, Twitter & Google docs.

     To apply, please send a resume and cover letter to info@rosa.gold with the subject line - SPRING INTERN.  Also include links to social media & any other relevant places where your creativity is showcased.

    COMING SOON...

    Watch this space for our Tutorial videos that'll teach you all the ways you can tie our blanket scarves, neckwear and bandanas!  

    History of Monograms - Part 1 - What is a Monogram?

    History of  Monograms - Part 1 - What is a Monogram?

    Here at ROSA GOLD we love finding out how things came to be.  So in this 3 part series, we'll dive into the fascinating history of the monogram.  We'll cover origin, evolution, uses and etiquette - but first, let's talk about what a monogram actually is!  

     

     

    First of all, I’m not sure about you, but my favorite letter also happens to be the letter of my first name.  Whenever I see a “K” on a teacup or a necklace ( or, let's face it, anything else), I feel like I NEED it.  

    Why is this?  Most likely, our first understanding of  identity comes from hearing our name and learning to write it.  We probably form an emotional connection to the sound and visual image of  our initial letters.  

    (Oh, by the way, I am not a qualified anthropologist/psychologist - whatever - this is just my guess, but I think we can all agree it sorta makes sense... right?) 

    Anyway, it's no secret that monograms and personalized gifts are an everlasting trend. Once you put a letter or initials on something, it becomes more meaningful.  But what exactly ARE monograms? Do they simply mean your initials? Or do they have to do with design?

    According to wikipedia, monograms are, “ a motif made by overlapping or combining two or more letters […] to form one symbol.”

    So if we go by those rules, that would mean that this is a monogram:

    monograms  

     

    And this isn't:

    monogrammed

     

    In the book How to Design Monograms, Elizabeth and Curtis Sprague mention ciphers, which are composed of 2-3 letters that are slightly interlaced, but independent of each other.  Basically, a cipher is when you can determine each individual letter and monogram is when they are sometimes indecipherable.   

    So, this is a cipher:

    monogrammed initials

    And this is a proper monogram:  

     

    monogrammed gifts

     

    However, in modern times when we're searching for a monogrammed gift, we generally just mean something with initials or letters attached.  And that's OK.  But it IS fun to know the proper history.

    Our entire website uses the word monogram, when ALL of our designs are actually ciphers.  Ah but who cares! We think the word monogram has a better ring to it anyway!

    Now, we'd LOVE to hear from you!... Why do you think we become so attached to the letters of our initials?  Leave us your thoughts in the comments section below!

     

    (NOTE:  All photos are from Henry Lille's "An Alphabet of Monograms")